EDUCATION

UNIVERSITY OF ARKANSAS

Lemke Dept. of Journalism - Advertising & Public Relations Major

Sam Walton College of Business - Marketing Minor

GPA: 3.7

GRADUATION: May 2017

 

EXPERIENCE

Menguin - Online Men's Formal Wear Service
Social Media Coordinator | Fayetteville, AR | Summer 2017

Social Media strategy, weekly posts, and analyzing; Developed publishing schedule for 3+ months

Social strategy focused on but not limited to: Facebook, Instagram, Twitter, Pinterest

Project managed monthly newsletter; Managed blog post writers, designers, and infographic research and creation

Coordinated & created paid advertisements on Facebook and Instagram

Copywriting

Newsletter coordinating 

Blog content proposals & writing

Photoshoot planning & styling

More info under "work" tab

 

C3 Presents - Event and Concert Producer
Concerts Marketing Intern | Austin, TX | Summer 2016

Marketed & advertised for concerts in Austin via social media channels such as Facebook, Twitter, Instagram, Spotify, and Youtube

Contributed to and helped maintain the C3 Concerts website backend

Built Spotify and Youtube playlists

Measured and kept track of print ads in The Austin Chronicle

 

Modthink - Inbound Marketing & Social Media Strategy Agency
Junior Account Manager | Fayetteville, AR | Spring 2016

Inbound marketing

Graphic design content creation

Managed social media channels including but not limited to: Facebook, Instagram, Linkedin

Copywriting

Blog content creation

Client management

More info under "work" tab

 

Mint & Maple - Brush Lettering Workshops and Design
Intern | Austin, TX | Summer 2016

Managed blog and social media channels, predominantly Instagram

Came up with blog content and strategy

Assisted with photography and styling in photoshoots

Assisted with workshops

More info under "work" tab

 

Raven & Lily - Ethical Fashion, Home Goods, and Lifestyle Brand
Sales Associate | Austin, TX | Summer 2015 - Winter 2017

Supervised the storefront

Helped maintain inventory organization

Provided customer service and dealt with returns/exchanges, etc.

 

Activities & Leadership

Phi Mu, Alpha Beta Chapter
2013-2017

KXUA 88.3 Student Radio Show Host
Developed weekly playlists and on-air content for my radio show every Wednesday evening
2016-2017

Crystal Bridges Museum of American Art Official Volunteer
2014-2015

Student Government Campaign Graphic Design & Social Media strategy
See "work" tab for graphic examples
Spring 2016
 

skills & Projects

Copywriting

Facebook and Instagram advertising proficient

Microsoft Office proficient

Wordpress proficient 

SquareSpace proficient

Hubspot Certified

Adobe Illustrator & Photoshop familiar

Various Communication Plans

Media Plan for Silk Almond Milk

Visual Journalism - News Photos & Infographic creation

Thesis paper - Women's Body Image in Advertising and the Media